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The Brookside Neighborhood in Greenwood
Village, Colorado, conducted the
first "20 Is Plenty!" campaign in 2002.
Prior to the start of the
campaign, the average speed in the neighborhood was 26 MPH with 58% going
over the speed limit.
During the campaign, the
average speed was reduced to 20 MPH and only 6% went over the speed
limit.
Two months after the campaign,
the speeds were still down. In November, the average speed was 23 MPH with
19% going over the limit.
Speed Data
|
Before
Campaign
|
During
Campaign |
After
Campaign |
Avg
Speed |
26 MPH |
20 MPH |
23 MPH |
%
Over the Limit |
58% |
6% |
19% |
What made this program a success? Without doubt, it was the
participation of the neighborhood. Almost 90% of the homes had a
sign in the front yard. It was a powerful statement to drive by and see
sign after sign, home after home, asking drivers to slow down in the neighborhood.
The campaign was successful also because it had multiple facets. The yard
signs were just part of the effort. The campaign included phone calls,
letters and getting involvement of people from the start.
If you would like to conduct a "20 Is Plenty!" or a "Go
Slower" campaign in your
neighborhood, contact me and I'll be glad to either assist you directly
or put you in touch with others who might be able to assist.
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How Our Data
Was Collected
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The Greenwood Village Police Dept has radar guns available
for residents of the city to check out. Our data was
collected using the radar guns while sitting in lawn chairs.
For more
information, contact the Police Administration office at 303-773-2525
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